10x Pricing Pages

Your pricing page should make sales. That’s its whole job.

Like Alec Baldwin in Glengarry Glen Ross, your pricing page should always. be. closing.

Because if your pricing page isn’t closing, then it isn’t converting.

And that hurts your bottom line.

Sells for:

$997

If your pricing page is trying to close sales on a hope and a prayer, then you’ll love this comprehensive pricing page training showing you how to get strategic, step-by-step. So your pricing page can convert customers like your always-on, 24/7 sales person.

In 10x Pricing Pages, you can 10x your strategy and:

Know how pricing pages differ for SaaS vs. programs and courses
Understand how you can re-use existing customer research to plan a high-converting pricing page
Determine what you should charge for your offer AND what you should include for that price
Run quick and easy pricing page audits (lesson 4)
Confidently run Jobs to Be Done interviews to identify critical buying journey considerations and anxieties you can strategically plan to overcome on your pricing page
Identify and analyze the job your prospect is hiring your product to do
Know what you must always keep in mind when documenting your One Reader
Focus on the one component that carries such massive weight in how your marketing does or does not convert - and is always, allllllllways overlooked (don’t let this be you!)
Master “CCPO” to identify opportunities to optimize your pricing page control
Understand why you should absolutely commit to deoptimizing all tiers but one
Use 3 simple techniques to plan a pricing page that plays nice with “lizard brains”
Proactively solve for mobile on your pricing page, so you can improve your ROAS
Know which data you need - and don’t need - to optimize your pricing page
Use one optimization strategy to almost instantly reduce your page’s exit rate and increase your click rate

And you can 10x your conversion copy skills and:

Confidently recommend names for your pricing tiers
Use the Copyhackers Closer Page framework to write a pricing page engineered to convert
Leverage a proven shortcut to write a winning pricing page headline (lesson 2 in the Writing module)
Write fully optimized line item bullets for your pricing tables, so your prospect knows what they get AND why they should want it
Replace the conversion-killing placeholder copy on your pricing page with ROI-boosting messages
Write the “switching” subhead your prospect needs to see to overcome anxieties that are preventing them from saying “yes” to your offer
Use a simple writing technique you can use to reward your prospect’s lizard brain (lizard brains LOVE rewards!)
Understand why you should always practice empathy for your prospect - but especially on your pricing page
Focus on what you must edit OUT and IN so your prospect will believe that everything they’re doing is right
Run the “depletion of assets” sweep (lesson 8 in the Editing module)
Know the one teensy piece of copy you should add to every pricing table you write, because it can instantly increase your prospect’s desire for the tier you most want to sell

Get your prospect confidently saying “yes” with a conversion-boosting pricing page.

10x Pricing Pages

Industry-specific training for SaaS marketers & course creators

$997

72 bite-sized step-by-step lessons
Dozens of over-the-shoulder tutorials
4 templates and worksheets to help you research, plan and draft your pricing page
BONUS! The Copyhackers Closer Page framework

Get 10x Pricing Pages Now In Copy School >>>

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DISCLAIMER: For best results, think of this training as you would think of university-level training: undertake it seriously and studiously, and you may see incredible results – but none are promised or guaranteed. We’ve made every effort to represent accurately the products we offer and their potential. However, we and our materials make no guarantee of results, nor should you misinterpret the “10x” or “6-figure” or “7-figure” part of our products’ names to suggest you will grow your business by an amount such as ten times; in reality, “10x” and “6-figure” and “7-figure” represent the quantity of ads, emails and landing pages you will be educated to complete with success after taking our training, and the additional quantity may help you achieve strong results similar to those we’ve achieved using the same techniques. Where a testimonial suggests or states results of any kind, you should not expect the same results unless your business, efforts and resources are exactly as the testimonial-giver. We avoid forward-looking statements, but should you find one, it is intended to express our opinion of earnings potential. Purchasing or subscribing to Copy School, Copy School Limitless or any other Copyhackers training does not offer you or any entity the rights to reproduction, distribution or resale of any part of the program, of any kind.