These client management techniques worked for Mad Men – will they work for you?

9 years ago

To mark the 10th anniversary of the first episode of Mad Men, we've curated the best account management tips shared…

Are Your Free Trial Emails Making You Look Desperate? Here’s How to Fix That

9 years ago

Are you using contrast in your SaaS emails? How about loss aversion? In this post, SaaS conversion copywriter Sophia Le…

36 Free Facebook Ad Hacks to Win your 2023 Ad Campaigns

9 years ago

What if you could cut your Facebook ad cost-per-click in half? And double leads? In this post, digital consultant Karola…

When you learn to write copy with a “reluctant hero,” you’ll never go back to flat writing

9 years ago

The Reluctant Hero is perhaps the most beloved and common hero story. But how can you use the same emotional…

Today, We Are Fools. Happily. (Why we built and are finally launching Airstory.)

9 years ago

After 2.5 years of researching, interviewing, iterating, scrapping it all and starting over, we're officially launching Airstory, the drag-and-drop document…

10 Tried and Tested Time Management Strategies for 2021

9 years ago

My time management has been shitty lately. (And by "lately" I mean "for the last 24 months or so.") Here's…

These techniques make it 10x easier to beat Writer’s Block

9 years ago

Is writer's block getting in the way of your freelance copywriting business? In this post, a copywriter from the #1…

How to Set Up Your Home Office: The guide for productive freelance copywriters

9 years ago

Your home office is where your entire freelance copywriting business is based. In this post, see how to make yours…

3rd Annual Freelance Copywriter Salary Survey (Updated 2017)

9 years ago

If you're wondering how much you should be charging or where you stand relative to what other copywriters make, check…

Quote Higher Rates: If you close more than 50% of your leads, you’re not charging enough

9 years ago

Want to quote higher rates... but not sure how... or even if you're ready? Inhale this post by freelancer extraordinaire…

6 things clients say that are nothing like what they mean

9 years ago

We've all been there. We've hoped our newest client is that dream client we've been waiting for. And sometimes they…

15+ reusable ideas to find copywriting clients who pay well

9 years ago

How can you find copywriting clients you'll love... and who'll show you their love with great pay and happy-clap emojis?…

I tried branding my freelance copywriter business. And even I was surprised by what happened next.

9 years ago

How do you stand out from the crowd? In this post, Kira Hug teaches how to brand your freelance copywriting…

When you find your niche, you’ll never sell yourself as a generalist again – here’s my story

9 years ago

It's so counterintuitive: reject a huge percentage of prospective clients out there in order to... attract more clients. Welcome to…

We sent an email some people hated. Others loved it. Here’s what it did for our business.

9 years ago

"People don't read long emails." We hear that all the time (it's second only to our other fave, "People don't…

Use these 7 hacks on your thank you pages to boost retention. #3 is beyond easy.

10 years ago

You're trying to widen your funnel. And that's good. But have you tried lengthening it? What if you could fill…

Here are 3 simple steps for writing lead gen pages. And they’re backed by examples.

10 years ago

The nature of lead gen pages makes them prone to skeeziness. But it doesn't have to be that way. In…

You’ve heard about the Freedom Economy. Here are 6 steps to use it to promote yourself as a freelancer.

10 years ago

Freelance copywriters struggle to ask for what they're worth and get paid. Sound familiar? In this post, Alaura Weaver describes…

Pro Facebook marketers would never launch a campaign without these 7 conversion-boosters

10 years ago

It's time for better results - more leads, more revenue - with Facebook ads. Today, you'll get 7 advanced Facebook…

3 steps on how to use Facebook Ad Targeting so you never run out of clients again

10 years ago

The idea of spending money to make money can be a bit scary so better understanding Facebook ad targeting is…

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