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How rest – not hustle culture – made me a better copywriter.

Imagine you’re a canary in a coal mine: You’re healthy as you enter the mine – full of joie de vivre. Singing to your heart’s content as you enter into the darkness. Fluttering your wings as only birds like you can. Later, you exit the mine. Except now you’re: Covered in soot. Frail from disease. […]

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  • 1328 Total views
  • 328 Publishers linked

I am an introvert. Here’s how I went from fearing authority to speaking on stages.

“I was Patient Zero of losing a personal reputation on a global scale almost instantaneously.” ^^ Monica Lewinsky at a Women’s Day presentation I attended in 2017.  Yes, that Monica Lewinsky. The woman who, by some POVs, almost brought down Bill Clinton’s presidency because she kept a certain blue dress.  Her presentation was so well […]

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  • 1328 Total views
  • 328 Publishers linked

How to Survive Your First Recession (or Any Other Disaster) as a Freelance Copywriter

Whether a pandemic or a recession, economic uncertainties hit freelance copywriting businesses hard… unless you’re well prepared for the certainty of uncertainty. Get 5 “biz prepper” strategies here.

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  • 1328 Total views
  • 328 Publishers linked

You Don’t Need Ads on Your Site to Monetize Your Blog. Here’s How Bloggers Make Six Figures.

If you think ads are your ticket to monetizing your freelance blog, think again. We’ve got five surefire tactics that’ll have you turning your content into cash, fast.

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  • 1328 Total views
  • 328 Publishers linked

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How to be a freelance copywriter when you suck at doing what freelancers are “supposed” to do

You’ve tried following the rules for freelancers. Like getting up at 9am. And wearing actual pants. But they just don’t feel right. (Not the pants. The life. And also the pants.) In this post, Sophia Dagnon explores all the wrong feelings the “rules” gave her. And how she broke them to go from frustrated freelancer to happy business owner.

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Is $5000 a lot to charge for a sales page? We asked 14 marketers who hire freelancers. What they revealed could help you land your next project.

A long-form sales page can help businesses generate insane revenue. But only if the sales page is written well. How do you know if the copywriter you’re thinking of hiring is going to be able to write a kick-ass sales page? We asked some of our fave online marketers about hiring freelancers.

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  • 1328 Total views
  • 328 Publishers linked

I used cold emails to 14x my freelance copywriting business. Here’s how. (Includes templates.)

Featuring templates! In this post, see how freelance copywriter Laura Lopuch dramatically grew her business by experimenting with cold emails. Follow her process. Avoid her mistakes. And confidently reach out to those clients you wish would reach out to you.

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  • 1328 Total views
  • 328 Publishers linked

These client management techniques worked for Mad Men – will they work for you?

To mark the 10th anniversary of the first episode of Mad Men, we’ve curated the best account management tips shared in the seven seasons of our favorite show. Best of all? They’re supported by studies + smartness.

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  • 1328 Total views
  • 328 Publishers linked

10 Tried and Tested Time Management Strategies for 2021

My time management has been shitty lately. (And by “lately” I mean “for the last 24 months or so.”) Here’s what people say I should do to get my calendar, schedule and life under control. You should probably take some of the advice in here, too.

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  • 1328 Total views
  • 328 Publishers linked

These techniques make it 10x easier to beat Writer’s Block

Is writer’s block getting in the way of your freelance copywriting business? In this post, a copywriter from the #1 direct response business on the planet shares his secrets for breaking through writer’s block.

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  • 1328 Total views
  • 328 Publishers linked

How to Set Up Your Home Office: The guide for productive freelance copywriters

Your home office is where your entire freelance copywriting business is based. In this post, see how to make yours work for you, including what chair to buy and what apps to use to avoid distractions.

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  • 328 Publishers linked

3rd Annual Freelance Copywriter Salary Survey (Updated 2017)

If you’re wondering how much you should be charging or where you stand relative to what other copywriters make, check out this data. It features the results of our copywriter salary survey and includes freelance copywriter income levels. Big takeaway: you can be broke or rich as a freelancer – if you want to earn a middle-class living, in-house may be the better choice.

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  • 1328 Total views
  • 328 Publishers linked

Quote Higher Rates: If you close more than 50% of your leads, you’re not charging enough

Want to quote higher rates… but not sure how… or even if you’re ready? Inhale this post by freelancer extraordinaire Jessica Mehring. Take notes. Get ready to act. THIS is the stuff you need to do to charge more.

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  • 1328 Total views
  • 328 Publishers linked

6 things clients say that are nothing like what they mean

We’ve all been there. We’ve hoped our newest client is that dream client we’ve been waiting for. And sometimes they are! …But then there are the other times. Drag the sliders in this post to turn What Clients Say into What Clients Mean.

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  • 1328 Total views
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15+ reusable ideas to find copywriting clients who pay well

How can you find copywriting clients you’ll love… and who’ll show you their love with great pay and happy-clap emojis? In this post by freelancer Kaleigh Moore, you’ll get more than 15 actionable tips and techniques for finding dream copywriting clients – without selling out on Upwork.

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  • 1328 Total views
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I tried branding my freelance copywriter business. And even I was surprised by what happened next.

How do you stand out from the crowd? In this post, Kira Hug teaches how to brand your freelance copywriting business (or yourself). So clients know instantly what’s awesome about you. And so you can always feel like your authentic – and maybe even huggable – self… while growing the business you want.

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  • 1328 Total views
  • 328 Publishers linked

When you find your niche, you’ll never sell yourself as a generalist again – here’s my story

It’s so counterintuitive: reject a huge percentage of prospective clients out there in order to… attract more clients. Welcome to the wonderful world of niching. See how finding her niche allowed Lianna Patch to fire her problematic clients and find more happiness in her job. And follow a few easy steps to find the right niche pour vous!

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  • 1328 Total views
  • 328 Publishers linked

You’ve heard about the Freedom Economy. Here are 6 steps to use it to promote yourself as a freelancer.

Freelance copywriters struggle to ask for what they’re worth and get paid. Sound familiar? In this post, Alaura Weaver describes the 6 steps she’s taken to turn her career from way off track (i.e., charging 2 cents a word) to earning thousands per project. All without using Upwork and such services. Read it now and take notes!

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  • 1328 Total views
  • 328 Publishers linked

When you learn about Advanced Facebook Ad Targeting, you’ll never run out of clients again

The idea of spending money to make money can be a bit scary. Especially if you’re in a freelancing slump. After all, Facebook Advertising is certainly not free. But there is one thing that Facebook Advertising is, and that is specific. Unlike Google, Facebook is not going to have you competing against Scripted, Outsource, and Upwork, […]

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  • 1328 Total views
  • 328 Publishers linked

Should you publish on Medium… or only on your blog?

Basecamp moved their popular blog to Medium. Paul Jarvis moved his… but then moved back. It seems that every marketing team is talking about where the best place is to publish all that hard-won, painstakingly written content. So, should you publish on Medium? This post discusses the pros vs cons, complete with insights from Medium stars.

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  • 1328 Total views
  • 328 Publishers linked

Copywriting Articles

Breakthrough-or-bust emails Read more
How to spot bad headlines before they make your visitors bounce – an intro to easy copy validation Read more
Speaking the Language of Coronavirus: An analysis of the words and phrases that spread viral content Read more
How a Unique Selling Proposition for Our Content Marketing Doubled Revenue Read more
How to write a landing page for problem-aware visitors Read more
SaaS Websites: Is shorter copy really better? Read more

Growth Marketing

Breakthrough-or-bust emails Read more
COVID Memes: Why we’re using laughter to get us through a pandemic Read more
How a Unique Selling Proposition for Our Content Marketing Doubled Revenue Read more
How to write a landing page for problem-aware visitors Read more
SaaS Websites: Is shorter copy really better? Read more
I am an introvert. Here’s how I went from fearing authority to speaking on stages. Read more

Freelancing

How rest – not hustle culture – made me a better copywriter. Read more
I am an introvert. Here’s how I went from fearing authority to speaking on stages. Read more
How to Survive Your First Recession (or Any Other Disaster) as a Freelance Copywriter Read more
You Don’t Need Ads on Your Site to Monetize Your Blog. Here’s How Bloggers Make Six Figures. Read more
How to be a freelance copywriter when you suck at doing what freelancers are “supposed” to do Read more
Is $5000 a lot to charge for a sales page? We asked 14 marketers who hire freelancers. What they revealed could help you land your next project. Read more

Quick Tips

29 Quotes That Perfectly Explain What Copywriting Means Read more
What Is a Swipe File? And Why Does Every Copywriter Need One? Read more
What Is UX Copywriting? Read more

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