Job Position

Sr. Conversion Copywriter

Located in Edmonton, Alberta
Hours 40 per week
Salary $90k–$100k CAD + bonus
Vacation Three weeks

Our agency (CH Agency) is recruiting Sr. Conversion Copywriters to join our team full-time in Edmonton, Alberta. A relocation package is available.

We are the premier conversion copywriting agency specializing in B2B SaaS copywriting for websites and emails, with interesting clients in consumer spaces, like sports, entertainment and e-commerce.

Your job will be largely developing messaging strategies for email, web and ads and executing on those, with a team of copywriters and researchers to assist you. Day-to-day activities include:

  • Ad hoc training, from the copy chief and copy director, on copy techniques and practices you should use
  • Reviewing raw survey data to find sticky voice-of-customer language
  • Conducting review and forum mining to find messages
  • Workshopping copy with the team
  • Creating spit-drafts, outlines or SFDs for review and approval
  • Turning second drafts into wireframes
  • Editing copy for clarity, voice, specificity, believability and just plain awesomeness
  • Presenting copy-in-wires to the team
  • Helping out on client calls, where necessary
  • Updating the project manager on your progress

You will learn to lean heavily on the science of copywriting – including research, frameworks and formulas – while also bringing an artfulness to your copy.

To succeed in this position, you should:

  • Geek out on growth and copywriting – this is something you love not just something you do
  • Have 2 to 3 years’ experience in hands-on copywriting (not content creation)
  • Have a degree or diploma in English, Marketing, Psychology or Journalism
  • Refuse to miss deadlines, have the world’s thickest skin and be ready to kill your darlings
  • Be tech-savvy – there’s no romance in owning a typewriter
  • Get digital marketing, social media, email marketing, mobile, UX, SEO and CRO
  • Have an eye for information design
  • Craft good arguments using rhetorical devices, persuasive techniques and an always-growing understanding of human decision-making
  • Write very well
  • Always be learning
  • Hit the ground running

We are always interested in hiring great candidates for this role.

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