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Dave Collins

Dave is the founder of Software Promotions. You may have seen him teach no-nonsense SEO at Microconf and Business of Software.
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70% of SEO Is Easy. Here’s What One SEO Pro Swears You Should Do to Master the Other 30%.

You’re busy. Your business is doing pretty well. So why should you care enough about SEO to spend time on it? The main reason is that you probably already see around 30-60% of your website traffic come from the search engines. That might make you think that you don’t need to bother, because you’re already doing so well. But you’re almost certainly wrong. Read this to get the whole picture…

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