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Jessica Noel

Jessica Noel writes about copywriting, conversion, sales, persuasion and usability for Copyhackers. She serves clients and writes more about similar topics - with interesting takes - at Write & Main
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15 Results Found

How To Write Emails: The Conversion Copywriter’s Approach

Conversion copywriters follow a simple 3-step process to get the ‘yes’ in email campaigns: First, they dive deep into understanding their audience, figuring out exactly what makes them tick. Then, they craft emails that are not just engaging but hit right at the heart of the reader’s needs and desires. Every word is fine-tuned for clarity and impact. Finally, they test and tweak, ensuring the message not only resonates but also drives real action.

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  • 1328 Total views
  • 328 Publishers linked

Simplifying User Journey vs User Flow for Newbies

Taking your first steps in UX? Welcome! In this straightforward guide, we’re breaking down the concepts of ‘User Journey’ and ‘User Flow’ for you. Dive in to understand how a user journey outlines the broader experiences of your users, while a user flow zooms in on the specific actions they take on your platform. Let’s simplify these essential UX elements together.

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  • 1328 Total views
  • 328 Publishers linked

From Rookie to SaaS Copywriter Pro: A Newbie’s Blueprint

Becoming a SaaS copywriter is your ticket to being at the forefront of the tech industry, where your words have the power to turn interest into conversions. It’s more than just writing. It’s about understanding the pulse of the market and crafting messages that resonate with users on a personal level. You’ll work with innovative brands, helping to shape messages that not only inform but also engage and inspire action. It’s a dynamic, rewarding career path where your skill can directly contribute to a company’s success, translating tech speak into language that connects, convinces, and converts.

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  • 1328 Total views
  • 328 Publishers linked

Copywriting for Startups: 7 Lessons To Drive Conversions

In the competitive startup landscape, effective copywriting is your secret weapon for driving conversions. With strategic word choice (based on voice of customer data) and a clear understanding of your target audience, you can craft copy that not only grabs attention but actively encourages action, steering your business towards a path of growth and success. It’s time to turn browsers into buyers with copy that truly works.

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  • 1328 Total views
  • 328 Publishers linked

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Can I make money from copywriting? (Yes) A look at the possibilities

Not sure about making money from copywriting? This NEW post explores the possibilities of making good… heck, great… money from copywriting.

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  • 1328 Total views
  • 328 Publishers linked

12 tips to write an “About Us” page that builds trust (and turns visitors into buyers)

About pages are one of the most visited pages on a website. So if a company wants to build trust with visitors looking for their products and services, they need an optimized About page. That’s why we asked About page expert Betsy Muse for her top tips.

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  • 1328 Total views
  • 328 Publishers linked

Are copywriting jobs in demand?

Even though copywriting is an essential skill for today’s digital world. And many people think it’s the most important skill they need to master. Is it really worth learning if there aren’t enough jobs available? Find out how in-demand copywriters are and what to consider before diving into the copywriting career path. 

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  • 1328 Total views
  • 328 Publishers linked

7 copywriting research techniques conversion copywriters love

Here are 7 copywriting research techniques that help conversion copywriters get the data they need to create compelling copy.

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  • 1328 Total views
  • 328 Publishers linked

What is conversion copywriting? Definition from the OG

What is conversion copywriting? Here’s the definition from the brand that created the process and coined the term “conversion copywriting”

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  • 1328 Total views
  • 328 Publishers linked

How to hire a conversion copywriter in 2022 (insider info)

Ready to hire a conversion copywriter in 2022? Here’s how to make the process go smooth and find the perfect conversion copywriter for you.

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  • 1328 Total views
  • 328 Publishers linked

The best abandoned cart emails in 2022 (examples & tips)

Abandoned cart emails are an important part of any email marketing strategy. Here are 8 email examples and why we love them.

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  • 1328 Total views
  • 328 Publishers linked

How to become a copywriter this year (without any experience)

Want to become a copywriter this year? This how-to guide gives you the exact steps to take if you want to make copywriting your new career.

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  • 1328 Total views
  • 328 Publishers linked

Abandoned cart email example (+ 6 more) for your swipe file

Use each abandoned cart email example to help you write or optimize this must-have, automated email sequence.

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  • 1328 Total views
  • 328 Publishers linked

What is copywriting? Why it’s critical to your bottom line.

What is copywriting? Copywriting is the art and the science of crafting words to convince people to take action. And it’s key to any business

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  • 1328 Total views
  • 328 Publishers linked

The Ann Handley newsletter and other newsletters we love for pro writers

The Ann Handley newsletter proves that what you focus on makes all the difference in growing an engaged email list.

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  • 1328 Total views
  • 328 Publishers linked

Copywriting Articles

The Ultimate Guide to Email Copywriting: Optimize Your Email Copywriting with Hard Numbers Read more
Are you a content writer or copywriter? Why the difference matters. Read more
The Ann Handley newsletter and other newsletters we love for pro writers Read more
Email copywriting vs website copywriting: The big differences Read more
4 ways to bring your brand voice to life on your website Read more
What are psychographics? How they make your copy better. Read more

Growth Marketing

Are you a content writer or copywriter? Why the difference matters. Read more
What is copywriting? Why it’s critical to your bottom line. Read more
What is the CTR average for emails? And how to improve yours. Read more
Email Segmentation 101: A beginner’s guide to sending better emails Read more
Abandoned cart email example (+ 6 more) for your swipe file Read more
The new SEO for SaaS Read more

Freelancing

How I made money in high school by convincing companies to pay me big bucks for copywriting Read more
How to become a copywriter this year (without any experience) Read more
I landed three new clients and closed $12K using Facebook groups. This morning. Here’s how. ​​​​​​​ Read more
Best copywriting niches for new freelancers Read more
Analytics questions all copywriters should ask their clients Read more
Website copywriting 101: A guide to writing for the web Read more

Quick Tips

Are you a content writer or copywriter? Why the difference matters. Read more
The Ann Handley newsletter and other newsletters we love for pro writers Read more
Email copywriting vs website copywriting: The big differences Read more
4 ways to bring your brand voice to life on your website Read more
What are psychographics? How they make your copy better. Read more
Get more newsletter subscribers with these 3 techniques Read more

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