Author

Carolyn Beaudoin

Carolyn Beaudoin creates conversion strategies and copy for growth-focused service providers and service-based businesses. So ​their perfect-fit audience recognizes them as the absolutely-perfect-for-them solution, increasing leads and sales along the way.
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2 Results Found

Speaking the Language of Coronavirus: An analysis of the words and phrases that spread viral content

Can we – as marketers and copywriters – reverse-engineer this mass viral content outbreak to better understand how information spreads?

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  • 1328 Total views
  • 328 Publishers linked

How to spot bad headlines before they make your visitors bounce – an intro to easy copy validation

Copy validation happens with simple tools like Five Second Tests on Usability Hub. See how copywriters and CROs validate copy before publshing a new page or running a split test.

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  • 1328 Total views
  • 328 Publishers linked

Copywriting Articles

How to Engage Instagram Followers with Copy So They Love Your Brand and Buy Your Products Read more
Instagram Captions for Ecommerce: Why Visuals Are Only Half the Picture Read more
In Favor of Long, Image-light Ecommerce Emails Read more
The ‘Complete-Nobody’ Guide to Guest Posting Fame and Fortune (By the Guy Who Built a Career Out of It) Read more
Breakthrough-or-bust emails Read more
How to spot bad headlines before they make your visitors bounce – an intro to easy copy validation Read more

Growth Marketing

I’ve Helped Create 150+ Case Studies. Here’s (Almost) Everything I’ve Learned. Read more
The User-Centric Delight Audit for SaaS Read more
How I Turned Dozens of Bad Reviews into Hundreds of New Customers Read more
Breakthrough-or-bust emails Read more
COVID Memes: Why we’re using laughter to get us through a pandemic Read more
How a Unique Selling Proposition for Our Content Marketing Doubled Revenue Read more

Freelancing

How to Survive Your First Recession (or Any Other Disaster) as a Freelance Copywriter Read more
You Don’t Need Ads on Your Site to Monetize Your Blog. Here’s How Bloggers Make Six Figures. Read more
How to be a freelance copywriter when you suck at doing what freelancers are “supposed” to do Read more
Is $5000 a lot to charge for a sales page? We asked 14 marketers who hire freelancers. What they revealed could help you land your next project. Read more
I used cold emails to 14x my freelance copywriting business. Here’s how. (Includes templates.) Read more
These client management techniques worked for Mad Men – will they work for you? Read more

Quick Tips

29 Quotes That Perfectly Explain What Copywriting Means Read more
What Is a Swipe File? And Why Does Every Copywriter Need One? Read more
What Is UX Copywriting? Read more

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