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Patti Haus

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I am an introvert. Here’s how I went from fearing authority to speaking on stages.

“I was Patient Zero of losing a personal reputation on a global scale almost instantaneously.” ^^ Monica Lewinsky at a Women’s Day presentation I attended in 2017.  Yes, that Monica Lewinsky. The woman who, by some POVs, almost brought down Bill Clinton’s presidency because she kept a certain blue dress.  Her presentation was so well […]

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Copywriting Articles

How to Engage Instagram Followers with Copy So They Love Your Brand and Buy Your Products Read more
Instagram Captions for Ecommerce: Why Visuals Are Only Half the Picture Read more
In Favor of Long, Image-light Ecommerce Emails Read more
The ‘Complete-Nobody’ Guide to Guest Posting Fame and Fortune (By the Guy Who Built a Career Out of It) Read more
Breakthrough-or-bust emails Read more
How to spot bad headlines before they make your visitors bounce – an intro to easy copy validation Read more

Growth Marketing

The User-Centric Delight Audit for SaaS Read more
How I Turned Dozens of Bad Reviews into Hundreds of New Customers Read more
Breakthrough-or-bust emails Read more
COVID Memes: Why we’re using laughter to get us through a pandemic Read more
How a Unique Selling Proposition for Our Content Marketing Doubled Revenue Read more
How to write a landing page for problem-aware visitors Read more

Freelancing

I am an introvert. Here’s how I went from fearing authority to speaking on stages. Read more
How to Survive Your First Recession (or Any Other Disaster) as a Freelance Copywriter Read more
You Don’t Need Ads on Your Site to Monetize Your Blog. Here’s How Bloggers Make Six Figures. Read more
How to be a freelance copywriter when you suck at doing what freelancers are “supposed” to do Read more
Is $5000 a lot to charge for a sales page? We asked 14 marketers who hire freelancers. What they revealed could help you land your next project. Read more
I used cold emails to 14x my freelance copywriting business. Here’s how. (Includes templates.) Read more

Quick Tips

29 Quotes That Perfectly Explain What Copywriting Means Read more
What Is a Swipe File? And Why Does Every Copywriter Need One? Read more
What Is UX Copywriting? Read more

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