Author

Carolyn Beaudoin

Carolyn is the cofounder and Head of Strategy at Boxcar Agency, where she helps growth-focused businesses turn email automations into reliable revenue generators. She's also the former CRO Lead and Sr. Conversion Copywriter at Copyhackers / CH Agency.
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Humans behave like humans. Duh?

A 2020 study confirms an axiom. However, there is an interesting little twist for the word nerds in the room… What We Read is a first-person feature series by the in-house conversion copywriters at Copyhackers. We read, we think, we write about it. Let us know your thoughts in the comments! Many humans are masters […]

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  • 1328 Total views
  • 328 Publishers linked

How rest – not hustle culture – made me a better copywriter.

Imagine you’re a canary in a coal mine: You’re healthy as you enter the mine – full of joie de vivre. Singing to your heart’s content as you enter into the darkness. Fluttering your wings as only birds like you can. Later, you exit the mine. Except now you’re: Covered in soot. Frail from disease. […]

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  • 1328 Total views
  • 328 Publishers linked

Why I’m quitting traditional buyer personas.

“Once I figure out what to do with my dining room table, I’ll be free to move.” But what sort of impact does a table have on a major life decision like buying a condo? As innovation consultant Bob Moesta found out, quite a lot. The table helped shape the winning offer – which included more […]

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  • 1328 Total views
  • 328 Publishers linked

Copywriting Articles

What’s the onboarding flow to follow for onboarding emails? Read more
How to write launch emails that sell out your next launch Read more
Conversion copy course takeaways: Lessons that stuck with me Read more
How to become a copywriter this year (without any experience) Read more
404 page examples you need to see before writing your own. Read more
Do countdown timers even work? Understanding urgency in 2022 Read more

Growth Marketing

The best abandoned cart emails in 2022 (examples & tips) Read more
A user journey example if you’re new to the term “user journey” Read more
Why fighting through my fear of customer interviews was 918% worth it. Read more
How to prepare for Black Friday & Cyber Monday. Hint: Focus on lead gen. Read more
7 ways to grow your email list (if you’re a new coach) Read more
8 lead generation ideas you can use to grow your email list Read more

Freelancing

How to become a copywriter this year (without any experience) Read more
I landed three new clients and closed $12K using Facebook groups. This morning. Here’s how. ​​​​​​​ Read more
Best copywriting niches for new freelancers Read more
Analytics questions all copywriters should ask their clients Read more
Website copywriting 101: A guide to writing for the web Read more
Copywriting jobs: How to find them if you’re a new freelancer Read more

Quick Tips

How to write launch emails that sell out your next launch Read more
Conversion copy course takeaways: Lessons that stuck with me Read more
How to become a copywriter this year (without any experience) Read more
404 page examples you need to see before writing your own. Read more
Do countdown timers even work? Understanding urgency in 2022 Read more
Copywriters you can hire to increase your conversions in 2022. Read more

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