Conversion Copywriting

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I spent 60+ hours analyzing onboarding emails for 127 SaaS trials. This is how the top SaaS retain users.

“We have 0% customer churn.” – said no SaaS marketer ever. Instead, what I hear all the time is: “If only we could keep growing without churn growing with us.” “If only we could get new trials to actually USE the product, they’ll see how great it is.” And even this story someone shared on […]

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  • 1328 Total views
  • 328 Publishers linked

Social Proof: 5 new studies that prove its continued persuasive power

Because social proof has become such a mainstay in marketing, it’s easy for marketers to grow numb to it. You forget that social proof is one of Cialdini’s most persuasive principles. So here are 5 new studies to remind you about the persuasive power of social proof.

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  • 1328 Total views
  • 328 Publishers linked

Copywriting Articles

Messaging strategies: An advanced look at your brand’s message Read more
Messaging strategy 101: How to think first, then write. Read more
How to write welcome emails that engage your subscribers Read more
What’s the onboarding flow to follow for onboarding emails? Read more
How to write launch emails that sell out your next launch Read more
Humans behave like humans. Duh? Read more

Growth Marketing

What is the CTR average for emails? And how to improve yours. Read more
Email Segmentation 101: A beginner’s guide to sending better emails Read more
Abandoned cart email example (+ 6 more) for your swipe file Read more
The new SEO for SaaS Read more
The best abandoned cart emails in 2022 (examples & tips) Read more
A user journey example if you’re new to the term “user journey” Read more

Freelancing

How to become a copywriter this year (without any experience) Read more
I landed three new clients and closed $12K using Facebook groups. This morning. Here’s how. ​​​​​​​ Read more
Best copywriting niches for new freelancers Read more
Analytics questions all copywriters should ask their clients Read more
Website copywriting 101: A guide to writing for the web Read more
Copywriting jobs: How to find them if you’re a new freelancer Read more

Quick Tips

What is the CTR average for emails? And how to improve yours. Read more
Messaging strategies: An advanced look at your brand’s message Read more
Messaging strategy 101: How to think first, then write. Read more
Email Segmentation 101: A beginner’s guide to sending better emails Read more
How to write welcome emails that engage your subscribers Read more
How to write launch emails that sell out your next launch Read more

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