Search results for “landing page copy”

Landing Page Optimization: Is Your Copy Converting Like It Should? Check out these curated posts from the vast world of Copyhackers resources… How much copy should you use on your landing page? Using testimonials on your sales pages and squeeze pages? Here’s how to do it right (video) The design secret copywriters rarely admit to… […]

Today Joanna is presenting at one of Unbounce’s popular “unwebinars”. Her topic? “Copywriting That Converts”, of course. If you’re unable to attend, there’ll be a recording made available afterward. In advance of the session, the folks at Unbounce gave all registrants the opportunity to ask Joanna a specific question about her topic… and 460 people […]

What is direct response copywriting? New post shares what it is and how it’s still used in print and digital copywriting techniques today.

Here are 7 copywriting research techniques that help conversion copywriters get the data they need to create compelling copy.

What is conversion copywriting? Here’s the definition from the brand that created the process and coined the term “conversion copywriting”

Your About Page should help close prospects. (And soon it can.) You’ll get access to Master of About Pages the moment it releases in mid-August. Your course access details will arrive in your inbox the moment the course releases. Until then, pat yourself on the back for scooping up these special pre-order savings and get […]

Your About Page should help close prospects. (And soon it can.) Your seat is saved for the About Page Bootcamp, where you’ll take the fast-path that helps you write your about page with confidence. See you on June 30th! Add the bootcamp to your calendar Copyhackers training is used and trusted by… DISCLAIMER: For best […]

Your about page should be your competitive advantage. Get My Ticket Now Thursday, June 30, 2022 The About Page Bootcamp Live, online training (on Zoom) 3.5 action-packed hours About Page worksheet BONUS! The About Page Bootcamp Replay Pack Brought to you by: COPYHACKERS Get My Ticket Now Have a Copy School Membership? You get free […]

Trust signals can boost conversions and they’re a top reason people feel confident in their buying decision. But, only when used effectively.

Website copywriting is the process of writing words to drive action on a website. Get useful tips and examples of great website copy.

Should you narrow your focus and choose a copywriting niche? Check out top niches you should consider in 2022.

To marketers, founders and copywriters who aspire to Cement your status as the rainmaker. The retention whisperer. The master of all metrics. Copy is the business’s online salesperson. Copy School helps you drive the bottom line. But wait. Is copy actually your online salesperson? Maybe you’ve never actually seen copy that delivers measurable sales results. […]

How involved should copywriters get in messaging strategy? Learn what you need to ask before writing any copy and if strategy is your job.