Featuring templates! In this post, see how freelance copywriter Laura Lopuch dramatically grew her business by experimenting with cold emails. Follow her process. Avoid her mistakes. And confidently reach out to those clients you wish would reach out to you.
To mark the 10th anniversary of the first episode of Mad Men, we’ve curated the best account management tips shared in the seven seasons of our favorite show. Best of all? They’re supported by studies + smartness.
My time management has been shitty lately. (And by “lately” I mean “for the last 24 months or so.”) Here’s what people say I should do to get my calendar, schedule and life under control. You should probably take some of the advice in here, too.
Is writer’s block getting in the way of your freelance copywriting business? In this post, a copywriter from the #1 direct response business on the planet shares his secrets for breaking through writer’s block.
Your home office is where your entire freelance copywriting business is based. In this post, see how to make yours work for you, including what chair to buy and what apps to use to avoid distractions.
If you’re wondering how much you should be charging or where you stand relative to what other copywriters make, check out this data. It features the results of our copywriter salary survey and includes freelance copywriter income levels. Big takeaway: you can be broke or rich as a freelancer – if you want to earn a middle-class living, in-house may be the better choice.
Want to quote higher rates… but not sure how… or even if you’re ready? Inhale this post by freelancer extraordinaire Jessica Mehring. Take notes. Get ready to act. THIS is the stuff you need to do to charge more.
We’ve all been there. We’ve hoped our newest client is that dream client we’ve been waiting for. And sometimes they are! …But then there are the other times. Drag the sliders in this post to turn What Clients Say into What Clients Mean.
How can you find copywriting clients you’ll love… and who’ll show you their love with great pay and happy-clap emojis? In this post by freelancer Kaleigh Moore, you’ll get more than 15 actionable tips and techniques for finding dream copywriting clients – without selling out on Upwork.
How do you stand out from the crowd? In this post, Kira Hug teaches how to brand your freelance copywriting business (or yourself). So clients know instantly what’s awesome about you. And so you can always feel like your authentic – and maybe even huggable – self… while growing the business you want.
It’s so counterintuitive: reject a huge percentage of prospective clients out there in order to… attract more clients. Welcome to the wonderful world of niching. See how finding her niche allowed Lianna Patch to fire her problematic clients and find more happiness in her job. And follow a few easy steps to find the right niche pour vous!
Freelance copywriters struggle to ask for what they’re worth and get paid. Sound familiar? In this post, Alaura Weaver describes the 6 steps she’s taken to turn her career from way off track (i.e., charging 2 cents a word) to earning thousands per project. All without using Upwork and such services. Read it now and take notes!
The idea of spending money to make money can be a bit scary so better understanding Facebook ad targeting is essential. Especially if you’re in a freelancing slump. After all, Facebook Advertising is certainly not free. But there is one thing that Facebook Advertising is, and that is specific. Unlike Google, Facebook is not going to […]
Basecamp moved their popular blog to Medium. Paul Jarvis moved his… but then moved back. It seems that every marketing team is talking about where the best place is to publish all that hard-won, painstakingly written content. So, should you publish on Medium? This post discusses the pros vs cons, complete with insights from Medium stars.
You’ve heard the saying, “The client turns on the lights.” That old idea makes your work feel less than valuable. As much as our clients make it possible for us to have a thriving business, we too make it possible for their businesses to thrive. Read this post to see how you can make yourself more desirable to prospective clients – so the convo isn’t about who’s helping whom more… but rather how they can hire you to work for them STAT.
Tens of thousands of freelance copywriters, designers and developers are on Elance.com and Freelancer.com. But how many of them are making real money? If you’ve struggled to figure out how to earn on Elance, read this post by freelance copywriter Danny Margulies, who earned more than $110,000 in 12 months on Elance – without running himself ragged.
5 Types of Tone in Writing: Updated June 8, 2023 Your message is what you’re trying to communicate. Your tone of voice is how you communicate it. Tone takes a statement and either breathes life into it… or sucks the life out of it. It goes without saying, I think, that the tone you should […]
Ever feel like you’re becoming a bit of a… diva? You should. It feels great. 🙂 My hubby says I’m turning into a shark… like the sharks we watch on “Shark Tank”. (Love Dragon’s Den, too. And how ’bout The Pitch? That’s a killer show! But I digress…) Whether a shark or a diva, the […]
How to Become a Freelance Copywriter I’m a lucky bitch. Yes, I’m a lucky bitch. … And that’s not just because I have an amazing partner and home life and family and job. And great health. And generally strong financial security. And a sense of balance, love, hope and purpose. (Wow – I am a […]
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